The firm’s investment strategy is to identify and purchase brands so we can leverage the brand equity and expand its current category offerings.
To foster our corporate initiative ALB relies on their branding and market expertise within the respective brands inherent character to work with brand licensing and manufacturing partners.
Each brand is strategically positioned to maintain its rich & prestigious heritage, while carefully choosing new categories and expanding current tiers of distribution.
Founded by a group of private equity investors, ALB owns, manages & markets a portfolio of brands that span across many tiers of distribution with a heavy emphasis On food and supermarket retail brands.